What is Sonys plan in all of this? To sour relations with Microsoft and activision?.
If anything this would really sour relations between Activision and Sony. Imagine a company fighting tooth and nail against a deal that if it doesnt go through drastically devalues the company.
Wouldnât kotick be able to file for something then activision blizzard just goes to the highest bidder in the end?.
Dont know, but if it went back on the bidding block, we are talking about a company that would go for probably 45 billion, a massive devaluation that would surely sour relations.
I donât get it personally, what if activision then just gives priority to Xbox after Sonys contract expires. What would be the point.
Yup! Microsoft is going to be be petty and buy Square Enix
If that happens dude. Omg itâs going to be a war zone lol.
That would be what I expect will happen. If the deal didnt go through Microsoft would be ruthless regardless.
i hope it happens just wanna see the war on twitter streets lol
Jim Ryanâs legacy hinges on getting this deal blocked if he fails donât be surprised if he resigns within a year.
Itâs certainly interesting what category the EU is classifying this acquisition under. It seems more tied to non console hardware and directed at cloud infrastructure. Cloud gaming is so small(I think newzoo estimated it was only $1.6bn at the end of 2021 and estimated to grow to $6bn in 2024)while questions still exist on whether it ever takes off. If I was to guess the EU doesnât really have a problem with the acquisition but want to look closer at the cloud computing market. AWS/Azure/Google are basically an oligopoly in an industry that is estimated to be worth over a trillion dollars a year in the next five to six years while at the same time being key infrastructure for both governments and business.
I see the EU is looking into the deal from the cloud infrastructure aspect and not necessarily the pure gaming aspect, which is what I said would likely happen in January.
It honestly is the only aspect that can potentially raise concerns due to Microsoftâs position with Azure and is a far more coherent reason than the CMAâs pathetic concerns.
I think after this deal is done with all the agreements Microsoft made in USA regarding unions and Europe regarding cloud + all the accumulated goodwill, they will be in a very strong position to pursue other acquisitions.
Rather bad faith, I think the thing is EU seems to be more interested in cloud - unlike Brazilian regulator. So from gaming point of view, Google has no issues. But cloud wise - Google might try to do something.
nah, not really
If looking from cloud perspective Microsoft is only a distant second because AWS is clear leader. I think Microsoft will be okay if they look at that front

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Another reason for Google to be petty towards Microsoft is that Microsoft won marketing contract with Netflix.
Microsoft is coming out like the biggest babyface in this story.
